Money or Fame? Go for the Money Every Time!
Whatever you do with your time and money do not waste it on fame unless you are using your fame as a lead generator for your business. At the end of the day, fame does not pay the bills and stroking your ego with popularity, will not increase sales. Always choose sales over awards and profits over plaques. If you are the face of your business, as is often the case for realtors and architects, then, make sure that any publicity that you get is directed to your company’s products and ...